Note as well, this is part of Google's war on third-party ad blockers, with the deprecation of Manifest V2 Chrome extensions, replacing that standard with a much more limited version that will hobble the effectiveness of those blockers on Chrome-based browsers (Chrome, Microsoft's Edge).[1]
Given Google's current war on ad-blockers with YouTube users[2], this is less of a privacy-preserving play and more of a monopolist protecting their revenue streams (ads on YouTube, GMail, Search) and attempting to become the primary data broker for overall usage stats. They do not deserve the benefit of the doubt here.
Note that if you'd rather keep a wall between the company building a product to block ads - that also happens to be the same company who shows most of the ads on the Internet, the folks over at Mozilla are doing great work with their Firefox browser to support independent parties (companies and open source projects alike) working on their own ad-blocking solutions.[1]
You were clear - I just wanted to add the "protect other business units" to the list of reasons that Google is inflicting this on the rest of the Internet.
Thanks for the education. The Racket and a few unsolicited (but sometimes interesting) Substacks are all I get on gmail. I can deal with spam and ads and personal security pretty well. Probably because I'm not well known or wealthy enough to attract really good hackers. What is most irritating are corporations that should be totally obsessed with database security don't seem to give a damn. My mortgage servicing company notified me two weeks ago that my personal information in their system had been compromised. Who has more personal information than a mortgage company? I've gotten similar notices from insurance and banking companies.
I've had credit cards compromised at a Wendy's and at a Mexican restaurant. As a result, I had several thousand dollars in bogus charges at a Dollar Store in Marietta. One of my wiseass golfing buddies joked that the crooks must have cleaned out the store's entire inventory. They also charged over $11,000 at some business in Chicago and $900 at a porn shop in Germany. I caught it and notified my bank in time for them take stop loss actions. The public pays for credit card fraud just as they do for shop lifting and mob invasions of retail outlets.
It’s complicated but not really. Big companies believe they can improve efficiency and cut costs by moving to the cloud. However the cloud has levels of complexity and expertise required that is well beyond what these companies believe they can or should spend. So they go with all kinds of paper certifications for cloud service providers and the various service companies that run everything from infrastructure to BCDR as a service. Even security as a service is a thing. When you literally outsource everything to a complex network of computers, databases and software you don’t control, you quickly lose the basic ability to even know what’s protected. The industry is beginning to move back to old fashioned “on-prem” for that reason.
Note as well, this is part of Google's war on third-party ad blockers, with the deprecation of Manifest V2 Chrome extensions, replacing that standard with a much more limited version that will hobble the effectiveness of those blockers on Chrome-based browsers (Chrome, Microsoft's Edge).[1]
Given Google's current war on ad-blockers with YouTube users[2], this is less of a privacy-preserving play and more of a monopolist protecting their revenue streams (ads on YouTube, GMail, Search) and attempting to become the primary data broker for overall usage stats. They do not deserve the benefit of the doubt here.
[1] https://arstechnica.com/gadgets/2023/11/google-chrome-will-limit-ad-blockers-starting-june-2024/
[2] https://arstechnica.com/google/2023/11/youtube-tries-to-kill-ad-blockers-in-push-for-ad-dollars-premium-subs/
Note that if you'd rather keep a wall between the company building a product to block ads - that also happens to be the same company who shows most of the ads on the Internet, the folks over at Mozilla are doing great work with their Firefox browser to support independent parties (companies and open source projects alike) working on their own ad-blocking solutions.[1]
[1] https://adguard.com/en/blog/firefox-manifestv3-chrome-adblocking.html
I use Firefox at work for that reason. I hope I was pretty clear on Google’s motives: money.
You were clear - I just wanted to add the "protect other business units" to the list of reasons that Google is inflicting this on the rest of the Internet.
Thanks for the education. The Racket and a few unsolicited (but sometimes interesting) Substacks are all I get on gmail. I can deal with spam and ads and personal security pretty well. Probably because I'm not well known or wealthy enough to attract really good hackers. What is most irritating are corporations that should be totally obsessed with database security don't seem to give a damn. My mortgage servicing company notified me two weeks ago that my personal information in their system had been compromised. Who has more personal information than a mortgage company? I've gotten similar notices from insurance and banking companies.
I've had credit cards compromised at a Wendy's and at a Mexican restaurant. As a result, I had several thousand dollars in bogus charges at a Dollar Store in Marietta. One of my wiseass golfing buddies joked that the crooks must have cleaned out the store's entire inventory. They also charged over $11,000 at some business in Chicago and $900 at a porn shop in Germany. I caught it and notified my bank in time for them take stop loss actions. The public pays for credit card fraud just as they do for shop lifting and mob invasions of retail outlets.
It’s complicated but not really. Big companies believe they can improve efficiency and cut costs by moving to the cloud. However the cloud has levels of complexity and expertise required that is well beyond what these companies believe they can or should spend. So they go with all kinds of paper certifications for cloud service providers and the various service companies that run everything from infrastructure to BCDR as a service. Even security as a service is a thing. When you literally outsource everything to a complex network of computers, databases and software you don’t control, you quickly lose the basic ability to even know what’s protected. The industry is beginning to move back to old fashioned “on-prem” for that reason.